Computer Applications Newsletter

A Study of Communication Design Strategies Based on Visual Elements in Yeosu Expo Newsletter
April 28, 2015 – 07:33 am
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Abstract

The newsletter in this study provides news and information of the company. And Consumers get necessary information from the newsletter and respond, so quick, precise, and effective information sending to customers is important. Information is delivered from Source to receiver through Channel. Source has to change its purpose into right sign for Channel to use it. The main contents 2012 Yeosu Expo newsletter try to deliver is about link to previous file, the Expo site, BIE site, ticket reservation site, participating nations status, Youtube video, Namdo shortcut, inform, and Naver blog event.In visual aspect of the newsletter, unity of link, prediction for path, and linguistic accessibility are analyzed in harmony of trend of image, arrangement of layout, illustration, photograph, and copy and informational aspect.

Keywords

Newsletter Yeosu Expo
Source: link.springer.com
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